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What is
Experiential Marketing?


Going Beyond Tradition

Experiential Marketing is participatory; seminars, events, (lifelong learning) courses, experience, collaboration, engagement. Experiential marketing goes beyond direct mail, social media advertising, public relations and earned media. Experiential marketing affords your audience the opportunities to see, feel, touch, even taste your community, service, products and mission.


Face to face

Experiential marketing is face to face. Experiential marketing brings you to your market and brings your market to you multi-dimensionally – in ways that paper, postage, PowerPoint and electronic/social media never could.

Participatory Classes, Events & Experiences

Let your audience get to know you by dipping a toe in the water, digging in the dirt, telling stories, chopping onions, singing a song or practicing dance steps. Experiential marketing is ineffable, the sixth sense, the memorable, the buzz. Experiential marketing is Compass Eight.

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